The Association’s implementation of the Code of Practice is a key pharmaceutical industry benchmark within the region. First introduced in 1970 as the Code of Pharmaceutical Marketing Practices, it was developed in alignment with internationally recognized standards. The Code is updated regularly to reflect evolving industry expectations, with the 21st edition launched in 2022. To support implementation, HKAPI continues to organize training workshops to equip members with the knowledge and tools needed to uphold the highest standards of ethical conduct.